logo Executive Briefing Center

Coca-Cola requested a concept for a new briefing center. The only given criteria was that it was to be 2000 sq. ft., in a warehouse space, and should include a reception area, demo area for five distribution channels, and a conference space that would accommodate from 2 to 15 people.

To create high drama, the warehouse space was blacked out with a giant Coke cup as the centerpiece.

Outside the Cup

Inside the cup, the five distribution channels are represented, with video screens and easy-to-change graphic panels.

Inside the Cup

Floorplan showing complete layout of space.

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